When will Twitter Ads support 280 characters?


#1

Will users be able to create promoted tweets and website cards using 280 characters through the Ads UI or the API soon? Is that intended support or TBD? I’m noticing in the Ads UI that I can still only use 140 characters.


#2

@jeffcunning: Our APIs support 280 already.

twurl -X POST -H ads-api.twitter.com "/2/accounts/18ce54d4x5t/tweet?text=A Christmas Carol: Scheduling is a good way to save things for the future. This is us taking the chance to test functionality. The power to say more should be used sparingly. Choose your words wisely. Mind! I don't mean to say that I know, of my own knowledge, what there is...&as_user_id=756201191646691328&trim_user=true"
{
  "data": {
    "created_at": "Fri Dec 08 00:32:59 +0000 2017",
    "id": 938929364682424320,
    "id_str": "938929364682424320",
    "text": "A Christmas Carol: Scheduling is a good way to save things for the future. This is us taking the chance to test fun… https://t.co/lETh2U9JE1",
    "truncated": true,
    "entities": {
      "hashtags": [],
      "symbols": [],
      "user_mentions": [],
      "urls": [
        {
          "url": "https://t.co/lETh2U9JE1",
          "expanded_url": "https://twitter.com/i/web/status/938929364682424320",
          "display_url": "twitter.com/i/web/status/9…",
          "indices": [
            117,
            140
          ]
        }
      ]
    },
    "source": "<a href=\"https://ads-api.twitter.com\" rel=\"nofollow\">Ads API Internal Test App</a>",
    "in_reply_to_status_id": null,
    "in_reply_to_status_id_str": null,
    "in_reply_to_user_id": null,
    "in_reply_to_user_id_str": null,
    "in_reply_to_screen_name": null,
    "user": {
      "id": 756201191646691328,
      "id_str": "756201191646691328"
    },
    "geo": null,
    "coordinates": null,
    "place": null,
    "contributors": [
      2417045708
    ],
    "retweet_count": 0,
    "favorite_count": 0,
    "favorited": false,
    "retweeted": false,
    "scopes": {
      "followers": false
    },
    "lang": "en"
  },
  "request": {
    "params": {
      "text": "A Christmas Carol: Scheduling is a good way to save things for the future. This is us taking the chance to test functionality. The power to say more should be used sparingly. Choose your words wisely. Mind! I don't mean to say that I know, of my own knowledge, what there is...",
      "trim_user": true,
      "as_user_id": 756201191646691328,
      "account_id": "18ce54d4x5t"
    }
  }
}

#3

Thanks I guess I just missed that - appreciate the quick response!


#4

We didn’t make an Ads API-specific announcement. You can find more information here, though. Thanks for the question, @jeffcunning!