From 2015-04-01 through 2016-02-09 quartile video view, video CTA click and video start metrics pulled through the Twitter Ads API for any object associated to a line item with the VIDEO_VIEW objective set may be incorrect and showing a discrepancy with the Twitter Ads UI.

The specific metrics impacted by this issue are:

  • promoted_video_views_25
  • promoted_video_views_50
  • promoted_video_views_75
  • promoted_video_views_100
  • promoted_video_cta_clicks
  • promoted_video_starts

With the fix for this issue now in place:

We’re recommending that all developers who have fetched and stored these specific metrics during the specified time frame for objects associated with line items which have the VIDEO_VIEWS objective re-pull these stats to ensure their accuracy.

No other metrics or line item objectives were impacted and it’s NOT necessary to perform a full refresh or to refresh any other metrics for your advertisers at this time.