Twitter reducing 1 URL_Click when we record and pause the campaign with exhausting budget to MAX and not returning the amount back to billed_charge_local_micro

fahad1k · 2018-06-23T12:13:13.376Z

we are doing around 1000 to to 1800 campaigns on twitter every day

we started facing a problem which is happening from the twitter side

for every campaign on twitter we allocate a Maximum budget and URL_Click as our goal when ever a campaign is reached its goal we stop /pause the campaign

now to some campaigns it happened that the campaign reached it URL_Click goal so we paused the campaign but on rechecking from twitter ads api its found that twitter reduces the number of URL_Clicks by one but the so we need to bring the campaign back to live but as the budget is exhausted the campaign remains in limbo state with no further URL_clicks received

example campaign ID: awd56

we allocated the campaign bid of USD 0.67 and the Goal was set to 25 URL_Clicks so with 25 URL clicks we allocated the maximum budget 16.75 which is (0.67 * 25)
for twitter units:
the bid amount : 0.67 * 1000000=670000
Maximum Budget : 16.75 * 1000000 =16750000

on 2018-05-23 23:12:48 we found that the URL_Clicks has reached 25 and billed_charge_local_micro was recorded as 16735705 so the campaign is paused as the URL_Clicks goal is reached
but after that
on 2018-05-26 03:46:11 its recorded billed_charge_local_micro as 15410000 and URL_Clicks as 24 so we need to bring back the campaign to live as the we become short of our Goal of 25 URL_Clicks
but on 2018-05-26 11:23:41 its recorded billed_charge_local_micro as 16750000 and still URL_Clicks as 24
so the budget allocated to campaign is exhausted and we still become 1 URL_Click short of our goal

example campaign ID: awdlb

we allocated the campaign bid of USD 0.67 and the Goal was set to 25 URL_Clicks so with 25 URL clicks we allocated the maximum budget 16.75 which is (0.67 * 25)
for twitter units:
the bid amount : 0.67 * 1000000=670000
Maximum Budget : 16.75 * 1000000 =16750000

on 2018-05-26 21:14:28 its recorded that the URL_Clicks has reached 25 and billed_charge_local_micro was recorded as 17420000 so the campaign is paused as the URL_Clicks goal is reached
but after that
on 2018-05-26 16:32:05 its recorded billed_charge_local_micro as 16750000 and URL_Clicks as 24 so we need to bring back the campaign to live as the we become short of our Goal of 25 URL_Clicks
but on 2018-05-26 11:23:41 its recorded billed_charge_local_micro as 16750000 and still URL_Clicks as 24 still become 1 URL_Click short of our goal

there are many campaigns these are jut examples we definitely need someone from twitter to figure this out

imit8me · 2018-06-27T22:04:42.493Z

Hey @fahad1k

Thanks for reaching out! We’ll do some investigating on our end and let you know once we’ve got any more details to share.

Thanks!

fahad1k · 2018-06-28T01:18:51.430Z

thanks Tushar please do update us on the said issue
regards,

imit8me · 2018-07-02T20:12:03.277Z

Hey @fahad1k

Could you provide the exact API request/responses being made to get this data?

Thanks!

fahad1k · 2018-07-03T04:10:54.623Z

CreateJob (c3t4li, awd56)

twurl -H ads-api.twitter.com “/3/stats/jobs/accounts/c3t4li” -d “entity=CAMPAIGN&entity_ids=awd56&start_time=2018-04-04T04:00:00Z&end_time=2018-07-03T04:00:00Z&granularity=DAY&metric_groups=ENGAGEMENT,BILLING&placement=ALL_ON_TWITTER”

{“request”:{“params”:{“start_time”:“2018-04-04T04:00:00Z”,“entity_ids”:[“awd56”],“end_time”:“2018-07-03T04:00:00Z”,“placement”:“ALL_ON_TWITTER”,“granularity”:“DAY”,“entity”:“CAMPAIGN”,“metric_groups”:[“ENGAGEMENT”,“BILLING”]}},“data”:{“start_time”:“2018-04-04T04:00:00Z”,“segmentation_type”:null,“url”:null,“id_str”:“1013980286189785088”,“entity_ids”:“awd56”],“end_time”:“2018-07-03T04:00:00Z”,“country”:null,“placement”:“ALL_ON_TWITTER”,“id”:1013980286189785088,“expires_at”:null,“account_id”:“c3t4li”,“status”:“PROCESSING”,“granularity”:“DAY”,“entity”:“CAMPAIGN”,“created_at”:“2018-07-03T02:58:33Z”,“platform”:null,“updated_at”:“2018-07-03T02:58:33Z”,“metric_groups”:[“ENGAGEMENT”,“BILLING”]}}

GetUrl

twurl -H ads-api.twitter.com “/3/stats/jobs/accounts/c3t4li?job_id=1013980286189785088&count=1&cursor=1013980286189785088”

{“request”:{“params”:“count”:1,“cursor”:“1013980286189785088”}},“next_cursor”:“1013980235409379333”,“data”:[{“start_time”:“2018-04-04T04:00:00Z”,“segmentation_type”:null,“url”:“https://ton.twimg.com/advertiser-api-async-analytics/APUcY-ku09BCF1RVHH1tAY221zgRbyAOjVGD38GAngIi8ozuDMkon5fP1Fc6_WuunThTy7Smy-IUc4AC0z-kotqFabf2usv9p5klykuAAfBK5hpCgWeXto4pyruWUxJR.json.gz",“id_str”:“1013980286189785088”,“entity_ids”:[“awd56”],“end_time”:“2018-07-03T04:00:00Z”,“country”:null,“placement”:“ALL_ON_TWITTER”,“id”:1013980286189785088,“expires_at”:“2018-07-05T02:58:36Z”,“account_id”:“c3t4li”,“status”:“SUCCESS”,“granularity”:“DAY”,“entity”:“CAMPAIGN”,“created_at”:“2018-07-03T02:58:33Z”,“platform”:null,"updated_
at”:“2018-07-03T02:58:36Z”,“metric_groups”:[“ENGAGEMENT”,“BILLING”]}]}

From the gzip file I will get

{
  "data_type": "stats",
  "time_series_length": 90,
  "data": [
    {
      "id": "awd56",
      "id_data": [
        {
          "segment": null,
          "metrics": {
            "impressions": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 10282, 0, 0, 38, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "tweets_send": null,
            "billed_charge_local_micro": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 16735705, 0, 0, 14295, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "qualified_impressions": null,
            "follows": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 1, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "app_clicks": null,
            "retweets": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 1, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "unfollows": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 1, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "likes": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 1, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "engagements": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 66, 0, 0, 2, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "clicks": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 63, 0, 0, 2, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "card_engagements": null,
            "poll_card_vote": null,
            "replies": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 1, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "url_clicks": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 23, 0, 0, 1, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "billed_engagements": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 25, 0, 0, 1, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "carousel_swipes": null
          }
        }
      ]
    }
  ],
  "request": {
    "params": {
      "start_time": "2018-04-04T04:00:00Z",
      "segmentation_type": null,
      "entity_ids": [ "awd56" ],
      "end_time": "2018-07-03T04:00:00Z",
      "country": null,
      "placement": "ALL_ON_TWITTER",
      "granularity": "DAY",
      "entity": "CAMPAIGN",
      "platform": null,
      "metric_groups": [ "ENGAGEMENT", "BILLING" ]
    }
  }
}

LineItem

 {
    "BidAmountLocalMicro": 670000,
    "BidUnit": "LINK_CLICK",
    "ChargeBy": "LINK_CLICK",
    "TotalBudgetAmountLocalMicro": null,
    "AccountId": "c3t4li",
    "PrimaryWebEventTag": null,
    "Name": "Untitled",
    "CampaignId": "awd56",
    "Currency": "USD",
    "IncludeSentiment": "POSITIVE_ONLY",
    "bid_type": "MAX",
    "ProductType": "PROMOTED_TWEETS",
    "Placements": [
      "ALL_ON_TWITTER"
    ],
    "Objective": "WEBSITE_CLICKS",
    "Optimization": "DEFAULT",
    "created_at": "2018-05-23T20:21:50Z",
    "deleted": true,
    "entity_status": "ACTIVE",
    "Id": "bq9ke",
    "updated_at": "2018-06-07T19:30:01Z",
    "RawSource": "{\r\n  \"bid_type\": \"MAX\",\r\n  \"advertiser_user_id\": 731991942,\r\n  \"name\": \"Untitled\",\r\n  \"placements\": [\r\n    \"ALL_ON_TWITTER\"\r\n  ],\r\n  \"start_time\": null,\r\n  \"bid_amount_local_micro\": 670000,\r\n  \"automatically_select_bid\": false,\r\n  \"advertiser_domain\": \"monster.com\",\r\n  \"target_cpa_local_micro\": null,\r\n  \"primary_web_event_tag\": null,\r\n  \"charge_by\": \"LINK_CLICK\",\r\n  \"product_type\": \"PROMOTED_TWEETS\",\r\n  \"end_time\": null,\r\n  \"bid_unit\": \"LINK_CLICK\",\r\n  \"total_budget_amount_local_micro\": null,\r\n  \"objective\": \"WEBSITE_CLICKS\",\r\n  \"id\": \"bq9ke\",\r\n  \"entity_status\": \"ACTIVE\",\r\n  \"account_id\": \"c3t4li\",\r\n  \"optimization\": \"DEFAULT\",\r\n  \"categories\": [\r\n    \"IAB4-4\",\r\n    \"IAB4-5\"\r\n  ],\r\n  \"currency\": \"USD\",\r\n  \"created_at\": \"2018-05-23T20:21:50Z\",\r\n  \"tracking_tags\": [],\r\n  \"updated_at\": \"2018-06-07T19:30:01Z\",\r\n  \"include_sentiment\": \"POSITIVE_ONLY\",\r\n  \"campaign_id\": \"awd56\",\r\n  \"creative_source\": \"MANUAL\",\r\n  \"deleted\": true\r\n}"
  }

From above data, as can be shown, we set the lineitem max bid as 670000.

But on one of the account stats data as can be seen the data show on 5/23@5/24, the billed_charged_local_micro as 16735705 for 23 clicks. If we divide it we will get 16735705/23 = 727639.347826087 (which is more than 670000).

My question is why, does on that particular date that even though we set the BidAmountLocalMicro as 670000 does it goes to 727639?

We had do the same analysis for the other campaign mentioned above, I will just cut short to the gzip file.

{
  "data_type": "stats",
  "time_series_length": 90,
  "data": [
    {
      "id": "awdlb",
      "id_data": [
        {
          "segment": null,
          "metrics": {
            "impressions": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 8805, 3359, 489, 424, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "tweets_send": null,
            "billed_charge_local_micro": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 9380000, 5360000, 670000, 1340000, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "qualified_impressions": null,
            "follows": null,
            "app_clicks": null,
            "retweets": null,
            "unfollows": null,
            "likes": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 1, 0, 2, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "engagements": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 57, 24, 6, 8, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "clicks": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 57, 24, 6, 8, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "card_engagements": null,
            "poll_card_vote": null,
            "replies": null,
            "url_clicks": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 13, 8, 1, 2, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "billed_engagements": [ 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 14, 8, 1, 2, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0, 0 ],
            "carousel_swipes": null
          }
        }
      ]
    }
  ],
  "request": {
    "params": {
      "start_time": "2018-04-04T04:00:00Z",
      "segmentation_type": null,
      "entity_ids": [ "awdlb" ],
      "end_time": "2018-07-03T04:00:00Z",
      "country": null,
      "placement": "ALL_ON_TWITTER",
      "granularity": "DAY",
      "entity": "CAMPAIGN",
      "platform": null,
      "metric_groups": [ "ENGAGEMENT", "BILLING" ]
    }
  }
}

LineItem


 {
    "BidAmountLocalMicro": 670000,
    "BidUnit": "LINK_CLICK",
    "ChargeBy": "LINK_CLICK",
    "TotalBudgetAmountLocalMicro": null,
    "AccountId": "8ab0np",
    "PrimaryWebEventTag": null,
    "Name": "Untitled",
    "CampaignId": "awdlb",
    "Currency": "USD",
    "IncludeSentiment": "POSITIVE_ONLY",
    "bid_type": "MAX",
    "ProductType": "PROMOTED_TWEETS",
    "Placements": [
      "ALL_ON_TWITTER"
    ],
    "Objective": "WEBSITE_CLICKS",
    "Optimization": "DEFAULT",
    "created_at": "2018-05-23T21:48:53Z",
    "deleted": true,
    "entity_status": "ACTIVE",
    "Id": "bqa4c",
    "updated_at": "2018-06-07T19:17:00Z",
    "RawSource": "{\r\n  \"bid_type\": \"MAX\",\r\n  \"advertiser_user_id\": 501039637,\r\n  \"name\": \"Untitled\",\r\n  \"placements\": [\r\n    \"ALL_ON_TWITTER\"\r\n  ],\r\n  \"start_time\": null,\r\n  \"bid_amount_local_micro\": 670000,\r\n  \"automatically_select_bid\": false,\r\n  \"advertiser_domain\": \"monster.com\",\r\n  \"target_cpa_local_micro\": null,\r\n  \"primary_web_event_tag\": null,\r\n  \"charge_by\": \"LINK_CLICK\",\r\n  \"product_type\": \"PROMOTED_TWEETS\",\r\n  \"end_time\": null,\r\n  \"bid_unit\": \"LINK_CLICK\",\r\n  \"total_budget_amount_local_micro\": null,\r\n  \"objective\": \"WEBSITE_CLICKS\",\r\n  \"id\": \"bqa4c\",\r\n  \"entity_status\": \"ACTIVE\",\r\n  \"account_id\": \"8ab0np\",\r\n  \"optimization\": \"DEFAULT\",\r\n  \"categories\": [\r\n    \"IAB4-4\",\r\n    \"IAB4-5\"\r\n  ],\r\n  \"currency\": \"USD\",\r\n  \"created_at\": \"2018-05-23T21:48:53Z\",\r\n  \"tracking_tags\": [],\r\n  \"updated_at\": \"2018-06-07T19:17:00Z\",\r\n  \"include_sentiment\": \"POSITIVE_ONLY\",\r\n  \"campaign_id\": \"awdlb\",\r\n  \"creative_source\": \"MANUAL\",\r\n  \"deleted\": true\r\n}"
  }

As per shown above on 5/23@5/24, the stats show as 9380000 billed_charge_local_micro for url_clicks 13.

Doing the same calculation, 9380000/13 = 721538.4615384615 (which is more than 670000).

To conclude:

AccountID: c3t4li, Campaign EntityID: awd56, LineItem BidAmountLocalMicro: 670000 (MAX). stats on 5/23@5/24 show bidding as 16735705/23 = 727639.347826087 (which is more than 670000),
AccountID: 8ab0np, Campaign EntityID: awdlb, LineItem BidAmountLocalMicro: 670000 (MAX). stats on 5/23@5/24 show bidding as 9380000/13 = 721538.4615384615 (which is more than 670000)

Our question on above 1),2), is why even though we set the line item limit per day as 670000 that the stats showing that Twitter spending more than what we set it to be?