We are having an issue where our tailored audience sizes will go from ~6K to not targetable a day after creation. While I understand people can be removed from a tailored audience if they have been inactive for over 30 days, it would seem odd if this happened to the entire audience a day after creation.
Ad Account ID: 18ce53yklwr
Tailored Audience ID: 198hh
The size went from 6274 to too small between 2016-03-17T06:36:32 and 2016-03-17T22:06:31.
I also want to note that the way our system works is we create a tailored audience and then append to it with change requests as soon as it becomes targetable.
All of our change requests are ADDs.
Our change request IDs are:
{ "input_file_path": "ta_data172300181438638279757.txt", "tailored_audience_id": "vnuf", "state": "COMPLETED", "id": "dw39", "operation": "ADD" },
{ "input_file_path": "ta_partner147631917VYz5xD4p0madhis.txt", "tailored_audience_id": "wkhb", "state": "COMPLETED", "id": "gafc", "operation": "ADD" },
{ "input_file_path": "ta_data172300181442355009038.txt", "tailored_audience_id": "xeol", "state": "COMPLETED", "id": "ix0x", "operation": "ADD" },
{ "input_file_path": "ta_data172300181442355120138.txt", "tailored_audience_id": "xeom", "state": "COMPLETED", "id": "ix0y", "operation": "ADD" },
{ "input_file_path": "ta_data172300181442355456534.txt", "tailored_audience_id": "xeor", "state": "COMPLETED", "id": "ix24", "operation": "ADD" },
{ "input_file_path": "ta_data172300181442355506957.txt", "tailored_audience_id": "xeot", "state": "COMPLETED", "id": "ix25", "operation": "ADD" },
{ "input_file_path": "ta_data172300181442355980852.txt", "tailored_audience_id": "xeoy", "state": "COMPLETED", "id": "ix2b", "operation": "ADD" },
{ "input_file_path": "ta_data172300181442356330835.txt", "tailored_audience_id": "xep7", "state": "COMPLETED", "id": "ix3s", "operation": "ADD" },
{ "input_file_path": "ta_data172300181442355305393.txt", "tailored_audience_id": "xepg", "state": "COMPLETED", "id": "ix3y", "operation": "ADD" },
{ "input_file_path": "ta_data30924361591444072018575.txt", "tailored_audience_id": "y547", "state": "COMPLETED", "id": "kruo", "operation": "ADD" },
{ "input_file_path": "ta_data30924361591444681799019.txt", "tailored_audience_id": "yepq", "state": "COMPLETED", "id": "l62v", "operation": "ADD" },
{ "input_file_path": "ta_data172300181444931658758.txt", "tailored_audience_id": "ykci", "state": "COMPLETED", "id": "ldzo", "operation": "ADD" },
{ "input_file_path": "ta_data172300181444935976175.txt", "tailored_audience_id": "ykcv", "state": "COMPLETED", "id": "le1g", "operation": "ADD" },
{ "input_file_path": "ta_data172300181444937138941.txt", "tailored_audience_id": "ykdc", "state": "COMPLETED", "id": "le2d", "operation": "ADD" },
{ "input_file_path": "ta_data172300181447271046949.txt", "tailored_audience_id": "14ajt", "state": "COMPLETED", "id": "pbbw", "operation": "ADD" },
{ "input_file_path": "ta_data172300181447711463027.txt", "tailored_audience_id": "14gwq", "state": "COMPLETED", "id": "pksw", "operation": "ADD" },
{ "input_file_path": "ta_data172300181447722940548.txt", "tailored_audience_id": "14i5o", "state": "COMPLETED", "id": "pm8v", "operation": "ADD" },
{ "input_file_path": "ta_data172300181447772319471.txt", "tailored_audience_id": "14ikf", "state": "COMPLETED", "id": "pmoe", "operation": "ADD" },
{ "input_file_path": "ta_partner14763191790SByXk-vdYC-_u.txt", "tailored_audience_id": "156qh", "state": "COMPLETED", "id": "qpn5", "operation": "ADD" },
{ "input_file_path": "ta_data172300181449786725359.txt", "tailored_audience_id": "1590r", "state": "COMPLETED", "id": "qrr4", "operation": "ADD" },
{ "input_file_path": "ta_partner147631917vD00rSBucuKSEDk.txt", "tailored_audience_id": "15frv", "state": "COMPLETED", "id": "r4lw", "operation": "ADD" },
{ "input_file_path": "ta_partner147631917CPK7UfKuq9hbg5_.txt", "tailored_audience_id": "15lhd", "state": "COMPLETED", "id": "rfjm", "operation": "ADD" },
{ "input_file_path": "ta_partner147631917KRhnI-nS4vpQWgM.txt", "tailored_audience_id": "15lhu", "state": "COMPLETED", "id": "rfjs", "operation": "ADD" },
{ "input_file_path": "ta_partner147631917TEveGkGv6cqxaMD.txt", "tailored_audience_id": "16ory", "state": "COMPLETED", "id": "uep6", "operation": "ADD" },
{ "input_file_path": "ta_partner147631917iCoiaJ8WqnWUFqI.txt", "tailored_audience_id": "17e64", "state": "COMPLETED", "id": "v49j", "operation": "ADD" },
{ "input_file_path": "ta_data172300181455312639529.txt", "tailored_audience_id": "17x0a", "state": "COMPLETED", "id": "18ss1", "operation": "ADD" },
{ "input_file_path": "ta_partner3092436159Io2XGXQ-5PUlYSn.txt", "tailored_audience_id": "198hh", "state": "COMPLETED", "id": "23exk", "operation": "ADD" },
{ "input_file_path": "ta_partner14763191753cFRQUO-CqL9UU.txt", "tailored_audience_id": "19a1f", "state": "COMPLETED", "id": "23gnk", "operation": "ADD" }
I suspect after our first change request was applied our audience size decreased.
Based on my understanding ADD change requests should never remove people, only add.
Any idea what is going on?