Reach estimate infinity bid returning more than count


#1

When we send data to get the reach estimate we get good responce but we have noticed someting and that is that count always has less people than infinity_bid_count this is the responce that we get

data_type' => string 'reach_estimate' (length=14)
  'data' => 
    array
      'count' => int 1373798
      'infinite_bid_count' => int 1511330
  'request' => 
    array
      'params' => 
        array
          'product_type' => string 'PROMOTED_TWEETS' (length=15)
          'objective' => string 'TWEET_ENGAGEMENTS' (length=17)
          'account_id' => string 'xxxxxxxxxxxxx' (length=11)
          'interests' => 
            array
              0 => string '10002' (length=5)
              1 => string '10003' (length=5)
              2 => string '10001' (length=5)

differance here is 137532

And since the infinity_bid_count is the maximum number of users you could reach if you won every single bid how can we reach more users than the count is showing


#2

@esome maybe I am missing something - correct if I am wrong - but I don’t see an issue here?

  • Infinite bid count (maximum number of users you could reach if you won every single bid with the current targeting criteria): 1,511,330
  • Count (estimated number of users you would reach at the current bid you have supplied): 1,373,798

…1,511,330 is greater than 1,373,798, which is right - count will always be smaller or equal to infinite_bid_count. In theory you could win every single bid, in the case where you would then count would be equal to infinite_bid_count.

I hope this helps & as I said please do correct me if I am wrong.