MoPub keyword reporting


#1

Curious if there is any built in reporting for keywords in MoPub, or a recommended alternative.
We would like to know how many ads are serving for each keyword, and how many ad requests each keyword is attached to.

Our ad units in app will be specifying quite a few keywords and we’d like to have as much insight into those as possible.

Thanks


#2

Hi,

Unfortunately there is not built to report keywords as it is a freeform field.
A workaround is to use individual line items each targeting a different Keyword and then you can create reports by line items.
Find more information on reporting here:
https://developers.mopub.com/publishers/ui/reports/publisher-reporting-api/
https://developers.mopub.com/publishers/ui/reports/mopub-reporting/

We hope this helps!