How Do I Create Twitter Ad App Install Card?


#1

I’m looking to create an ad for my mobile app that looks like the ads that I’m seeing in my timeline. This is what I’m looking for:

  • Photo of app/ad
  • Small install button with Link to Android and iOS app store
  • Name of app below photo
  • Below name of app include rating and number of reviews

That list of requirements is based off ads that I see in my timeline.

I can’t seem to find a combination card settings that will give me exactly the layout that I see on other ads. It’s seems like it would be the App card but that doesn’t seem to allow custom images and it lacks the small install button. I looked at the Lead Generator but the image dimensions don’t match what I see in other ads and I don’t need leads. When I look at the Twitter Ad Website Card, it almost looks exactly like what I want except the content should point to the App Stores and the Read More button should say Install. Is there a hidden Twitter Ad App Card that is not publicly available?

Am I missing something? Does anyone have any ideas?


#2

Thanks for reaching out!

It might be the Website Card.

See here for more info:


#3

I don’t think it’s the website card because there is no link to the app store and the button is Read More button instead of a Download or Install button. I want the ad to look like the photos in your Mobile Ad Announcement on this page: https://blog.twitter.com/2014/a-new-way-to-promote-mobile-apps-to-1-billion-devices-both-on-and-off-twitter


#4

I am having the same issue. There’s no “Install” option for the website card. I’m curious as to why there’s no App Card option in the ads dashboard.


#5

For App Download cards associated with our mobile app promotion product suite, you’ll want to see this support page for details on card creation: https://support.twitter.com/groups/58-advertising/topics/260-promoted-tweets/articles/20171740-setting-up-app-cards