Cannot return any conversion data from Twitter's ads API call

[TreasureData]

Hi Twitter developer,

We enabled our website conversion event of “Digital Marketing Reading List” with conversion type as “site visit” from Twitter’s conversion tracking page, we also added/enabled website tag and the status of conversion type is showing as “TRACKING” for 60 days, but somehow we couldn’t retrieve any data from API call.

When issue API call, it threw an error as:

Twitter jean$ twurl -H “ads-api.twitter.com” “/2/insights/accounts/?audience_type=CAMPAIGN&audience_value=9h0rd&interaction_type=CONVERSION” | jq
{
“errors”: [
{
“code”: “UNAUTHORIZED_AUDIENCE”,
“message”: “This ads account does not have access to CAMPAIGN audience having audience value 9h0rd and interaction type CONVERSION.”
}
],
“request”: {
“params”: {
“audience_type”: “CAMPAIGN”,
“audience_value”: “9h0rd”,
“interaction_type”: “CONVERSION”,
“account_id”: “*”
}
}
}

We have reported the issue to Twitter’s support team and they suggested us to post our issue to Twitter’s Dev Forums.

Could Twitter developers help us to find out why our conversion data from API call returns nothing.

Thanks,

Jean

[goforbrent]

&audience_value=9h0rd

Hi @TreasureData,

The audience insights for the users who converted is not displaying because the min # of matched users threshold has not been met. You can still pull web conversions metrics (same data found in the Ads UI) via our Analytics endpoints where metric_groups=WEB_CONVERSION.

[TreasureData]

The audience insights for the users who converted is not displaying because the min # of matched users threshold has not been met. You can still pull web conversions metrics (same data found in the Ads UI) via our Analytics endpoints where metric_groups=WEB_CONVERSION.

Thanks for your reply.

Can you please provide more information on what min # of matched users threshold should be met or what the range number should be for getting/viewing conversion data from Twitter Ads UI?

Thanks,

Jean

[goforbrent]

The minimum # is 200 matched Twitter users from the people who converted within a 90 day period of recency.