Can Tailored Audiences managed through CRM list upload contain multiple data types?

[radius_addeploy]

Can you send one file with phones and another with emails to the same audience, and at the same time?

[imit8me]

Hey @radius_addeploy,

Could you elaborate on what you mean by “at the same time”? It is possible to upload two files for matching with the same audience.

Thanks,
Tushar

[radius_addeploy]

Thank you Tushar. Do they have to contain the same type of data, i.e. only
email addresses? Or can they be different?

[imit8me]

@radius_addeploy - Each file can only contain one data type

[radius_addeploy]

But can each audience contain more than one data type? Thanks for the
quick response.

[imit8me]

Yes, that is correct. You can provide multiple different types for the same audience

[radius_addeploy]

Thank you!

[radius_addeploy]

@imit8me We are having difficulty creating a single audience with two data types through the API. We create the audience first with data type = EMAIL, then upload our TON file with email addresses. But the next file contains phone numbers, and there is no way to modify the audience type to include PHONE_NUMBERS. Can you please confirm that this is possible?

[radius_addeploy]

We noticed in the sample documentation that some CRM audience types have list_type = null. Is that a valid list_type? How does Twitter know what type of data is provided in the file in order to match it to Twitter user accounts? If list_type is null, will it attempt to match to all Twitter user data points?